Product Management for Education Technology - 1

About This Course

Education is a fundamental right of the people and EdTech products must hold themselves accountable to the nobility of the cause and the impact of the promises of education. Product management is essential, for government organisations and corporations alike, to meet their objectives through their products. A product can be anything from a simple textbook to an online learning platform like Diksha and from a virtual classroom for students like Byju’s to an in-person teaching centre like a tuition class. EdTech products must not be looked at with the same lens as other industries like commerce products (such as Amazon and Swiggy), entertainment products (such as Netflix and BookMyShow), social media products (such as Facebook and Instagram) or communication products (such as Whatsapp and iPhones). EdTech products must be different at their core. The product industry of tomorrow is moving towards a model led by Products instead of technology or business. With the rise of EdTech in India and across the world, the role of the product managers is critical in developing products that create an impact in people’s lives. Many ideas and products fail in the market because they do not understand the customer's needs and/or deliver value to the customer. Product management is relatively new in India and many young professionals and even some organisations are unaware of how to lead in product management. However, from surveys (including our own), we know that industry leaders are clamouring to hire great product managers. Through this course, we will create the next generation of product managers who will reshape the landscape of EdTech into one driven by impact, knowledge, and virtue.

Course Objectives- (पाठ्यक्रम के उद्देश्य)

Through the course, learners will learn to

Understand the landscape of Product Management across Government Organizations, Non-Profit

Organisation and For-Profit Organizations

Formulate an idea for an EdTech product

Establish the idea through research

Create a vision for their product

Perform SWOT and Competitive Analysis of their idea

Conduct a Discovery sprint - where learners will establish market needs and other education stakeholders through interviews

Create and test prototypes with customers

Create a final Product Requirements Document (PRD) detailing the product

Course Staff

Mr. Krish Sreedevi, Head - Product Management, Tata ClassEdge

Achuth Krishnan Sreedevi, professionally known as Krish Sreedevi, holds a Master of Education degree in Technology, Innovation and Education from Harvard University and a Master of Science degree in Computer Science from New York University (NYU). Krish has worked in the EdTech space for over a decade across the USA and India in various roles across Technology and Product in various organisations— including the United Nations. As a passionate communicator in the field of Education, he has previously served as the Editor of the United Nations Academic Impact newsletter, written articles for The Hindu and other publications, and spoken at multiple TEDx events. Presently, he is the Head of Product Management at Tata ClassEdge, a visiting faculty and core team member for the M.A. in Education Technology program at the Tata Institute of Social Science and a board member of the Harvard Graduate School of Education Alumni Council.

Frequently Asked Questions

What web browser should I use?

The Open edX platform works best with current versions of Chrome, Edge, Firefox, Internet Explorer, or Safari.

See our list of supported browsers for the most up-to-date information.

How can I access the course on a smartphone?

You can access the course via the TISSx app on your smartphone.
You can install the app from Playstore.

Whom do I contact for further information?

Email at: maet@clixindia.org

CETE-TISS: MAET-ET03 Product Management for Education Technology - 1